Media & Broadcasting Policy Supports Governance Agenda: New Bank Book is a Practical Guide

Good governance and accountability depend on informed, effective citizen participation. This can’t happen without media  that provide broad access to information from varied sources and let people raise and debate issues. Sound media policies – particularly in broadcasting  – enable the public to make informed decisions, avoid manipulation, hold government to account, grasp development opportunities, and build people’s capacities to engage each other and government. That’s why these policies have to be an early component of governance reform.

Broadcasting, Voice and Accountability: A Public Interest Approach to Policy, Law and Regulation” is the World Bank’s first publication presenting good practices from around the world in media and broadcasting policy and regulation. It complements the World Bank’s existing work in governance, public sector reform, and access to information, and carries governance and accountability work forward by looking at the conditions necessary for a thriving, diversified media sector to develop and serve the public interest. Policy makers, reform managers, development practitioners, and students alike will welcome it, as have our colleagues in CommGap in one of their recent blog entries, following the book's launch in Africa, Asia, Canada, and Washington, DC. 

The reforms in broadcasting policies, legislation, and regulation that the book calls for won’t happen without the exercise of political will. The book will be particularly useful when governments are democratizing, opening their economies, decentralizing public service delivery, and making a push to improve their transparency and accountability. Broadcasting policy and regulation must be addressed as an integral part of the Bank’s country assistance programs, fostering good governance and accountability and strengthening participatory development.
The book focuses on broadcasting because broad populations, even those who are illiterate or semi-literate, can access broadcast media, and they  provide avenues for immediate, popular participation that print media can’t easily duplicate. They can magnify the impacts of localized civic engagement and enable disadvantaged people to articulate their issues. The book also highlights the importance of diversity in the broadcast sector, including public service, private commercial and non-profit community broadcasting. Increasingly in developing countries, broadcast media, particularly those that focus on public interest issues and are participatory and informative, have improved the internal dialogue, problem-solving capacity, and the self-organization of the people they serve.
 
Hardback copies of the book are also for sale at the Infoshop bookstore on the corner of 18th Street and Pennsylvania Avenue NW in Washington, DC. Paperback editions are for sale on the website of our co-publisher, the University of Michigan Press. Plans are underway to have it available online free of charge. For additional information on the book, please visit this site.  
  • Ali Moazami (not verified) Says:

    The first step for good

    The first step for good governance is establishment of democracy. Without that there will be always major or minor risks for expecting good governance.

  • ticnet (not verified) Says:

    Could it be without media?

    Now it looks more utopian then real. Why, because withouth media or media withing government policy never creates the independent mass media and expression of opinions of different parties.
    Question to author, could it be real indepennt spread of information if the government always would be interested in making politics through mass media. In Democracy, the media cannot be obliged with goverment. Then it will counterpart the democratization itself.
    Thx

  • gold price today (not verified) Says:

    Even with the establishment

    Even with the establishment of democracy, you need solid implementation of various rules to achieve good governance. Even a country like China could be considered to have good governance (despite the fact that theirs is a socialist society).

  • Ounce of Gold (not verified) Says:

    Media has always been the

    Media has always been the people's ally in knowing the truth about the government. It proves to be one efficient vehicle for the government to hear the people and the people to see the government.

  • evden eve taşımacılık (not verified) Says:

    NİCE WORKİNG

    very good article.

  • Anonymous (not verified) Says:

    Re: rdfQuery

    Question to author, could it be real indepennt spread of information if the government always would be interested in making politics through mass media. In Democracy, the media cannot be obliged with goverment. Then it will counterpart the democratization itself.

  • felsefe (not verified) Says:

    interesting

    looks very interesting, thanks for realise.

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